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| "pdftextDB74": {
"text1": "Discover the store as a customer",
"text2": "Go outside your ZEISS Vision Center.",
"text3": "Take a moment, close your eyes and think of you as a patient who has never been to the center.",
"text4": "Then enter it (through the main/consumer entrance) and focus on your feelings in this moment. Think of nouns or adjectives that describes your feelings and emotions.",
"text5": "Follow the four functional zones: ATTRACTION, ENGAGEMENT, INVESTIGATION and CONSULTATION and see if you can identify the areas:",
"text6": "ATTRACTION",
"text7": "Façade",
"text8": "store Window",
"text9": "ENGAGEMENT",
"text10": "Counter",
"text11": "Lounge",
"text12": "Individual Vision needs (i.Demo)",
"text13": "INVESTIGATION",
"text14": "Objective Refraction (i.Profiler® Plus)",
"text15": "Ocular Health Evaluation (Visuplan 500, Visuscout, Slit Lamp)",
"text16": "Subjective refraction (Visuphor 500, Visuscreen 100 / 500)",
"text17": "Centring (i.Terminal 2, i.Terminal mobil)",
"text18": "CONSULTATION",
"text19": "Frame Display",
"text20": "Contact Lens consultation",
"text21": "Customized Lens consultation (i.Demo)" |
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